| dc.contributor.author | Kipkosgei, B. | |
| dc.contributor.author | Kivuva, A. | |
| dc.contributor.author | Bitok, B. | |
| dc.contributor.author | Njoroge, Joseph M. | |
| dc.date.accessioned | 2016-09-28T16:00:03Z | |
| dc.date.available | 2016-09-28T16:00:03Z | |
| dc.date.issued | 2015 | |
| dc.identifier.uri | http://hdl.handle.net/123456789/95 | |
| dc.identifier.uri | https://www.researchgate.net/publication/280837370_Perceptions_of_tourism_students_towards_career_choice_in_the_Kenyan_tourism_industry_a_comparative_study_of_Moi_University_and_Kenya_Utalii_College | |
| dc.description.abstract | A number of researches investigating on tourism students’ career choices and course of
study selection have been widely documented. However, few studies have been carried out
focusing on the process and context in which the Kenyan students make decisions about
their careers. The study sought to establish the types of tourism careers sectors preferred
by most tourism students, especially for formal employment, informal employment and
entrepreneurship. Cognitive Motivational Theory and Attribution Theory which identifies
the impact of internal and external factors affecting student career decisions were adopted.
This was a descriptive and comparative study that utilized qualitative and quantitative
research methodology. From the total population of 660 persons, 192 student respondents
were chosen for the study using stratified simple random sampling based on their year of
study, and 5 lecturers with over five years experience in teaching were chosen purposively
from Moi University (MU) and Kenya Utalii College (KUC). Questionnaires were
administered to tourism students and semi-structured interviews to tourism lecturers. Data
was analyzed using descriptive and inferential statistical techniques. The results revealed
that a large proportion of students at the diploma level opt to pursue entrepreneurship as
compared to the undergraduates who opt for formal employment. This study can be
academic and also relevant for policy making in developing countries through unmasking
the complexities in designing tourism policies within different socio-economic settings. This
research adds to the existing literature, moreso, on sustainability-driven employment and
entrepreneurship as perceived by tourism students and developers on their roadmap to
achieving Kenya’s Vision 2030. | en_US |
| dc.description.uri | https://www.academia.edu/14823980/Perceptions_of_tourism_students_towards_career_choice_in_the_Kenyan_tourism_industry_a_comparative_study_of_Moi_University_and_Kenya_Utalii_College | |
| dc.description.uri | https://www.semanticscholar.org/paper/Perceptions-of-tourism-students-towards-career-in-%3A-College/bd5ba5129d6d7d59d0426bdcbbc70e4572a9ad72 | |
| dc.title | Perceptions of tourism students towards career choice in the Kenyan tourism industry: a comparative study of Moi University and Kenya Utalii College | en_US |
