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    Effects of Product Differentiation Strategies on Firm Product Performance: A Case of Kenya Seed Company (KSC), Kitale 

    Nolega, K. S.; Oloko, M.; Sakataka, W.; Oteki, Evans B. (2015-09)
    Firms within the same industry have been selling products that are good substitutes for each other, yet it is commonly the case that no firm within the industry sells a product that is identical to that sold by a competing ...
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    Credit Reference Bureau as the Factor Influencing the Profitability of Commercial Banks in Kenya: A Case of Standard Chartered Bank, Kenya 

    Tuwei, L.; Sakataka, W.; Oteki, Evans B. (2015-12)
    The Kenyan banking sector was in the 1980's, 1990's and early 2000 riddled with numerous Non- Performing Loans (NPLs) portfolio which reduced the bank's profitability profoundly and led to the collapse of many banks Imperial ...
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    Factors Affecting Performance of Cut Flower Firms in Kenya: A Case of Maji Mazuri Flowers Ltd, Uasin Gishu County 

    Chalwa, C. K.; Sakataka, W.; Oteki, Evans B. (2016-06)
    The flower firms in Kenya face high competition from those in the developed countries whose produce is deemed to be of quality. There is a need therefore to improve on the activities in Kenyan flower firms to gain competitive ...

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    Author
    Oteki, Evans B. (3)
    Sakataka, W. (3)
    Chalwa, C. K. (1)Nolega, K. S. (1)Oloko, M. (1)Tuwei, L. (1)SubjectCompeting firm, Firm’s performance, Good substitutes, Product differentiation, Strategic approach to management (1)Competition, competitive edge, cut flower firms, Kenya, quality. (1)... View MoreDate Issued2015 (2)2016 (1)Has File(s)
    Yes (3)

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