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Analysis of Demographic and Travel Characteristics of Domestic Tourists Visiting Coast Region, Kenya
(ajpjournals, 2022)
Purpose: With the increased tourism demand among domestic tourists in Kenya their travel needs for tourism products and services varies considerably due to their unique characteristics. The purpose of this study ...
The Influence of Selected Socio-Economic Factors on Farmers’ Awareness of Devolution of Agricultural Extension Services In Kitui County, Kenya
(2021-06)
Purpose: Agriculture is the main stay and driver of Kenyan rural economy. Despites the critical role of agriculture in Kenya, poor access to extension support services persist. This study sought to assess the influence of ...
Digital Marketing in The Hospitality Industry: Adoption, Use, Firm Performance and National Development
(Global Scientific Journals, 2022-09)
Digital marketing integrates electronic technology with traditional marketing concepts and covers strategies such as social media, video, content, affiliate, mobile and internet marketing. Embracing digital marketing can ...
SPORTS TOURISM AND PERCEIVED SOCIOECONOMIC IMPACT IN KENYA: THE CASE OF MACHAKOS COUNTY
(Elsevier, 2017-08)
Purpose – Smaller events have been favoured by many commentators in sports research because mega events have been criticised for failing to have an aggregate positive advantage to local communities, especially in developing ...
CULTURAL TOURISM DESTINATION
(Edward Elgar, 2022-07)
Cultural tourism is defined by UNWTO (1985) as a movement of people essentially for cultural motivations. Cultural tourism is cocreated at cultural tourism destinations where travellers are engaged with cultural assets. ...
Hospitality Employment; Policies and Practices in Hotels in Kenya
(Journal of Tourism and Hospitality Management, 2015-11-18)
A study on Kenya’s hospitality industry indicates that, about 64 percent of jobs are either semi skilled or unskilled. This comprises of about 6 percent in managerial, 8 percent in supervisory, 22 percent with craft while ...
Tourism, millennium development goals and climate change in Kenya
(2014)
Tourism growth in the last century has been remarkable with a record of 1Billion global arrival
recorded in 2012 and revenues at a tune of USD 1,075 billion. Tourism is also recognized as an
important sector in achieving ...
Understanding the travel motivation among youth travelers in Kenya: the ‘push’ and ‘pull’ paradigm
(African Journal of Hospitality, Tourism and Leisure, 2017)
The purpose of this study was to provide an in-depth understanding of the factors that motivate youth
travel in Kenya using the ‘Push’ and ‘Pull’ paradigm of travel motivation. The study adopted a
questionnaire survey ...
Inhibition Of Bovine Mastitis Pathogens By Bacteriocins Produced By Bacillus Spp Isolated From Rastrineobola Argentea (Omena)
(2015)
Bacteriocins offer an advantage over antibiotics in that they target very specific organisms and they are generally regarded as safe for humans. The aim of this study was to isolate and identify bacteriocin-producing ...