Browsing School of Tourism and Hospitality Management (JA) by Author "Weru, J. N."
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Optimizing Experiential Quality to Drive Positive Post-Consumption Behaviours in Kenyan Theme Parks
Weru, J. N.; Njoroge, Joseph M.; Kariru, Antoneta N. (African Journal of Tourism and Hospitality Management, 2024-05)Experience quality has become increasingly important, particularly for the theme park sector. This is because visitors' post-consumption behaviours are influenced by experiential quality, and this has an impact on theme ... -
Visitor Profile: Shaping Experiential Quality, and Post-Consumption Behaviours in Kenyan Theme Parks
Weru, J. N.; Njoroge, Joseph M.; Kariru, Antoneta N. (African Journal of Tourism and Hospitality Management, 2024-05)Visitor experiences are individual occurrences characterized by their subjective nature. As a result, each consumer has a unique perspective on the quality of experience depending on their visitor profiles. The literature ...