Browsing School of Tourism and Hospitality Management (JA) by Title
Now showing items 63-77 of 77
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The relationship between the marketing strategies and competitiveness of four and five star hotels
(2015-12)The objective of this study was to establish the relationship between the marketing strategies and competitiveness of four and five star hotels in Kenya. The results showed that the hotels adopted the 5 P’s marketing concept ... -
A review of the “Tourism- Environmental Conflict Signifier” logic as constructed by the Kenyan press in coverage of environmental conflicts.
(Language & Ecology, 2016)most vocalized environmental conflicts have occurred within situational contexts of tourism communities. However, the marked insignificance of environmental issues in determining conflicts makes it imperative to question ... -
THE SIGNIFICANCE OF EMOTIONAL INTELLIGENCE IN TRANSFORMATIONAL LEADERSHIP FOR KENYAN PUBLIC UNIVERSITIES
(International Journal of Humanities and Social Science, 2011)The trend today in Universities is emphasizing reputation and key performance indicators including ranking of universities as the population at large, goes for education in this technology driven orientation. New trends ... -
Soap stone mining, challenges and opportunities for tourism development: case study of soapstone in Tabaka, Kisii County, Kenya
(African Journal of Tourism, Hospitality and Leisure Studies, 2015)Soapstone mining in Kenya especially in Kisii region is historical and its exploitation has been conducted from time immemorial. With beautiful carvings that are normally destined for the export market, the soapstone ... -
SPORTS TOURISM AND PERCEIVED SOCIOECONOMIC IMPACT IN KENYA: THE CASE OF MACHAKOS COUNTY
(Elsevier, 2017-08)Purpose – Smaller events have been favoured by many commentators in sports research because mega events have been criticised for failing to have an aggregate positive advantage to local communities, especially in developing ... -
Sports Tourism Events and Socio-economic Well-being of the Host Communities: Motivations and Benefits from an Emerging Destination
(2021-06)Travel and tourism industry has been considered as a major catalyst for local community development. As an alternative way of involving the host community in tourism activities directly, sports tourism aims to enable the ... -
Sports Tourism Events and Socio-economic Well-being of the Host Communities: Motivations and Benefits from an Emerging Destination
(Events and Tourism Review, 4(1), 30-42., 2021)Travel and tourism industry has been considered as a major catalyst for local community development. As an alternative way of involving the host community in tourism activities directly, sports tourism aims to enable the ... -
Stakeholders’ Role in the Adoption of Green Practices among Star Rated Hotels along Coastal Kenya: Partnerships and Collaborations
(2022-12)The hospitality and tourism industry is one of the key economic sectors expected to take a leadership role in transforming the emerging green economy. Climate change impacts on ecological sustainability alongside considerable ... -
Strategies to overcome the damages caused by covid-19 in the hotel industry
(2022-01)The year 2019 saw the emergence of the covid-19 pandemic that has led to low customer demand, reduced revenue, job losses and business closures in the hotel industry. Studies indicate that the hospitality industry is not ... -
Tourism adaptation to climate change in the lenses of sustainability: Sustainable-adaptation
(2015)Climate change is considered one of the greatest challenges for humanity in the 21st century and beyond. Climate sensitive industries including tourism are vulnerable. In efforts to counter climate change, mitigation ... -
Tourism, millennium development goals and climate change in Kenya
(2014)Tourism growth in the last century has been remarkable with a record of 1Billion global arrival recorded in 2012 and revenues at a tune of USD 1,075 billion. Tourism is also recognized as an important sector in achieving ... -
Translation and validation of the breast feeding self efficacy scale into the Kiswahili language in resource restricted setting in Thika – Kenya
(GLOBAL JOURNAL OF MEDICINE AND PUBLIC HEALTH, 2017)Background Exclusive breastfeeding (EBF) is one of the most cost‐effective, healthpromoting, and disease‐preventing intervention and has been referred to as the cornerstone of child survival. Many mothers however ... -
Understanding the travel motivation among youth travelers in Kenya: the ‘push’ and ‘pull’ paradigm
(African Journal of Hospitality, Tourism and Leisure, 2017)The purpose of this study was to provide an in-depth understanding of the factors that motivate youth travel in Kenya using the ‘Push’ and ‘Pull’ paradigm of travel motivation. The study adopted a questionnaire survey ... -
Understanding the types and causes of diabetes mellitus
(Biology Journal, 2018-01)Statistics show that the prevalence of diabetes among different populations around the globe has been gradually going up in the last few decades. The trend is indeed worrying, so much that the number of diabetes patients ... -
Visitor Profile: Shaping Experiential Quality, and Post-Consumption Behaviours in Kenyan Theme Parks
(African Journal of Tourism and Hospitality Management, 2024-05)Visitor experiences are individual occurrences characterized by their subjective nature. As a result, each consumer has a unique perspective on the quality of experience depending on their visitor profiles. The literature ...