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Marketing models for performance among four and five star Hotels in Kenya
(2016)
Corporate social responsibility as a major aspect of societal marketing is under explored and under reported in the hospitality industry in Kenya. This article compiles primary and secondary data on corporate social ...
Corporate Social Responsibility in Four and Five Star Hotels in Kenya
(2016)
Corporate social responsibility as a major aspect of societal marketing is under explored and under reported in the hospitality industry in Kenya. This article compiles primary and secondary data on corporate social ...