Browsing Journal Articles by Subject "Competition, competitive edge, cut flower firms, Kenya, quality."
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Factors Affecting Performance of Cut Flower Firms in Kenya: A Case of Maji Mazuri Flowers Ltd, Uasin Gishu County
(2016-06)The flower firms in Kenya face high competition from those in the developed countries whose produce is deemed to be of quality. There is a need therefore to improve on the activities in Kenyan flower firms to gain competitive ...